SOUP OPTICAL

SOUP is understated authority. A frame that knows how to command a room without raising its voice.

The silhouette is clean and intentional - slightly rounded with squared-off edges that create a balanced, universally flattering shape. It's neither too bold nor too safe. Just right. The kind of frame that works with everything because it's designed with precision, not trends.

Crafted in deep gloss black with subtle gold diamond accents at the corners, SOUP carries quiet luxury in the details. Those small touches of gold aren't there to impress -  they're there because they belong. A mark of quality for those who notice.

This is eyewear for people who move through the world with quiet confidence. No performance, no posturing. Just presence.

Built to be worn every day and still feel special - SOUP is the frame you reach for without thinking, and never regret.

Details

• - Premium Grilamid frame
• - AVENN's High Definition, optical lenses with 100% UV protection
• - Anti reflective lens
• - Subtle AVENN branding on the temple
• - Signature gold diamond corner accents
  

SOUP is quiet mastery. Balanced, refined, endlessly wearable.

1.00

If you’re new to corrective eyewear, 40 or older, or believe that you don’t need glasses and you’re at least 45 years old, start with a 1.00. In the last several years we wish we had a buck for every time one of our friends said , “Cool company…but I don’t need reading glasses..” then we handed them a pair of 1.00 and without fail, “Holy shit!….this is awesome”. This is the gateway drug, game changer magnification level most start with.

1.50

As you begin to recognize the need, and eventual addiction, to seeing things clear again, you’ll want to upgrade and have a pair of +1.50 around. There are times of the day where the extra boost is welcomed.

2.00

More than likely, you’re already a buyer and user of corrective eyewear, so from here on out, you have some idea of what you need. More times than not, your first rodeo is not with a set of +2.00. You’ve probably flirted with the tower of shame at CVS, Walgreens, Krogers, etc.…the one that sits between the Dr. Scholls display and the Sonicare refill kits. You probably didn’t feel all that awesome…our goal is to change all that.

2.50

Varsity league user. We don’t need to tell you anything that you don’t already know. We also want to thank you for being a model citizen for those who will come after you. You're a pioneer.

3.0 TO 4.00

We got one word for our people in this group…… Magoo. You know who you are, and you know what we mean. Who loves you….we do. We got a Magoo user on our team over here at CADDIS headquarters, known as the Secret Squirrel, he sends you all a fist bump.